Overview

Identified Problem/Pain Point/Opportunity

Success Criteria

Proposed Solution

One-Sentence Pitch

Key Aspects of the User Experience (3-4 points)

Mockups, Descriptions, and Flowcharts

Mockups, Descriptions, and Flowcharts

Product Section

Self-Assessment Questions:

  1. Does this feature/design impact other product metrics?
  2. Does this feature/design affect other user behaviors?
  3. How does this feature impact organizational processes?
  4. What will be the cost of supporting this feature (including operational costs for offline processes)?